Promoting its culture of knowledge and learning, the Hirdaramani Group sustained its partnership with TEDxColombo talks held on 28th October 2018 at Nelum Pokuna, as Main Partner for the fourth year in a row. This year's TEDxColombo was themed ‘I, You, We’ and focused on sparking an actionable understanding of identity and how it can be used as a tool for building empathy, trust and solidarity within and across cultures. TEDxColombo talks have sparked curiosity and innovation amongst listeners in Sri Lanka and echoes Hirdaramani’s pursuit of innovation in its own operations and in its interactions with the wider society. As always, the speakers at the event encompassed renowned individuals who embody the spirit of innovation, who shared their views on the implications of behaviour, the psychology of an aesthetic world, the fluidity of how we communicate and the power of storytelling. TEDxColombo speakers are innovators from the field of Data Science, Arts, Architecture, Behavioural Psychology, Activism and technology. Reaching over 1200 people in the flesh, and many more through livestream, TEDxColombo celebrated its 8th year in 2018 as one of Sri Lanka’s oldest and largest TEDx events.

“Hirdaramani was proud to continue as the main sponsor of TEDxColombo for the fourth consecutive year. TEDxColombo 2018 explored the theme of collaborative ‘community’ needed to create an exciting future for Sri Lanka. This year’s theme was particularly interesting as it related to the Group’s core sustainability in business strategy and complements the work we do with various communities around Sri Lanka. More and more we see that the future is about collaboration and not isolationism if we are to successfully surmount emerging challenges,” commented Siddarth Hirdaramani - Director, Hirdaramani Group.

Hirdaramani is an organization that is committed to drive change by always leading the way in encouraging and empowering its employees to instil positive values amongst communities in Sri Lanka.

Safra Anver - Licensee and Organizer, TEDxColombo said, “We are thrilled to have Hirdaramani as our pillar of support for over 4 years as we continue to grow this exciting initiative in Colombo. TEDxColombo is all the richer for support of innovative partners like Hirdaramani who understand the value and inspiration that this annual event brings to listeners. This year, we are particularly pleased to explore the calibre of collaborative ‘community’ we wish to create for the future of Sri Lanka through art, entertainment, data science, behavioural psychology and technology.”

About TEDx, x = independently organized event

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TED Talks video and live speakers combine to spark deep discussion and connection. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized. (Subject to certain rules and regulations.)

About TED

TED is a nonprofit organization devoted to Ideas Worth Spreading. Started as a four-day conference in California 30 years ago, TED has grown to support its mission with multiple initiatives. The two annual TED Conferences invite the world's leading thinkers and doers to speak for 18 minutes or less. Many of these talks are then made available, free, at TED.com. TED speakers have included Bill Gates, Jane Goodall, Elizabeth Gilbert, Sir Richard Branson, Nandan Nilekani, Philippe Starck, Ngozi Okonjo-Iweala, Sal Khan and Daniel Kahneman.

The annual TED Conference takes place each spring in Vancouver, British Columbia. TED's media initiatives include TED.com, where new TED Talks are posted daily; the Open Translation Project, which provides subtitles and interactive transcripts as well as translations from volunteers worldwide; the educational initiative TED-Ed. TED has established the annual TED Prize, where exceptional individuals with a wish to change the world get help translating their wishes into action; TEDx, which supports individuals or groups in hosting local, self- organized TED-style events around the world, and the TED Fellows program, helping world-changing innovators from around the globe to amplify the impact of their remarkable projects and activities. Follow TED on Twitter at http://twitter.com/TEDTalks, or on Facebook at http://www.facebook.com/TED.

About Hirdaramani

Evolving from a single retail store established in the early 1900s, Hirdaramani is today a global business with 60,000+ associates and a diversified footprint that spans multiple industry sectors. A pioneer in the Sri Lankan apparel industry, Hirdaramani has a fully-integrated infrastructure, delivering an end-to-end supply chain solution to the industry via its state of the art factories. Hirdaramani’s reputation for streamlined processes and high quality products is highlighted by its long-term partnerships with leading global brands. The company has also led the way in the adoption of greener technologies and processes boasting the world's first custom built green apparel factory and Asia's first Carbon Neutral® apparel factory. Hirdaramani is a committed proponent of better businesses practices and has remained a champion of innovation and change in the apparel industry for over 100 years.